The Why?

Everybody wants to read, but some people don’t know what to read, some read only one kind of stuff (Courtesy Recommendation Engines) and others read everything and anything that comes to their way hence wasting a lot of their precious time in reading things that don’t add value.

Here is an attempt to publish some worth reading articles that are assorted to make sure that you read a wide variety and a better quality. Give it a try and if you like it then make it a habit


Reading List for the Week Ending September 08, 2017

  1. You Are Now Fully Optimized
  2. Hyperbolic Discounting: Why You Make Terrible Life Choices
  3. How YouTube perfected the feed
  4. What’s wrong with infidelity? (Esther Perel and others)
  5. Decision Theories in Real Life
  6. 11 Powerful letters from histroy including “The speech President Nixon would have read out, had the Apollo 11 mission ended in disaster” and “FBI encouraging Martin Luther King to commit suicide”
  7. DISNEY’S CHOICE – How to fight Netflix
  8. Why Family Matters – Emotional Nepotism
  9. Need A Happiness Boost? Spend Your Money To Buy Time, Not More Stuff
  11. Memorize That Poem!
  12. Real Languages Are Second Order
  13. How the NBA Failed Royce White after comparing him with Barkley and James
  14. Visual Sounds of the Amazon (The Rain Forest) (Video embeded, a must watch if you are in a diffused state)
  15. Fear of Escalation (Seth)

Reading List for the Week Ending September 01, 2017

  1. When Dark Humor Stops Being Funny
  2. Alexander’s Knot: A Different Way to Solve Hard Problems
  3. I hate MVPs. So do your customers. Make it SLC instead.
  4. How to Stand Still (Living Statue’s account)
  5. Google is sharing its management tools with the world
  6. Self-Signaling: How Our Actions Can Change Who We Are
  7. Criminal machine learning (Bullshit features to criminalize people)
  8. The death of the internal combustion engine
  9. A Nihilist’s Guide to Meaning
  10. A quick beginner’s guide to drawing (will need a paper and a pen)
  11. Naked Brands – A look into the history of branding and its current state
  12. The Beginning of Uber – The first Pitch Deck
  13. Epistemic Laws of Motion
  14. To Catch a Counterfeiter : Nearly all the world’s fake products come from China. America’s oldest private detective agency is on the case.
  15. May be we all need a little less balance 

Reading List for the Week Ending August 25, 2017

  1. How and why road-pricing will happen
  2. Amazon owns a whole collection of secret brands
  3. Valuing hygiene factors
  4. Lying On The Ground (Distractions, Attention and Rewards)
  5. The Uber Dilemma
  6. A scene I once saw (a conversation)
  8. Liberal arts in the Data age
  9. Why I Went to Auschwitz (A Former NBA All Star)
  10. Can Personality Be Changed?
  11. How Ice Cream Helped America at War
  12. Batesian Mimicry: Why Copycats are Successful
  13. Million-Dollar Subway Fixes (Humor)
  14. The Hidden Economics of Porn : A gender-studies professor explains how the industry works.
  15. The “Mystery” Of The Bermuda Triangle Has Been Solved

Note: Apologies for the delay in publishing, had limited access.

Reading List for the Week ending August 18, 2017

  1. It’s Time to Draw: Visual Thinking, Sketch Notes, and the Trick to Becoming Visually Literate
  2. The Shapes Of Stories – by Kurt Vonnegut
  3. How to trade money and time
  4. Tesla Shows How Traditional Business Metrics Are Outdated
  5. Warren Buffett: The Three Things I Look For in a Person
  6. The Risk of Discovery (Paul Graham)
  7. What Do We Know about Trust?
  8. A Week in the Life of an Open Marriage
  9. The Secret Life of Pain
  10. Hawala
  11. Why you don’t seek friends dating site style
  12. Case Study: When You’re Successful, Stretched Too Thin, and Indispensable (Exercise)
  13. Repairing Anxiety using Internal and External locus of control models
  14. The Fundamental Limits of Machine Learning
  15. “But we needed eggs”  (Seth)

Reading List for the Week ending August 11, 2017

  1. Polyamory 201 : Cultivating Jealousy
  2. Things to Hang on Your Mental Mug Tree
  3. It Takes a Theory to Beat a Theory: The Adaptive Markets Hypothesis
  4. How to Make a Movie Out of Anything — Even a Mindless Phone Game
  5. Usain Bolt: the fastest man who has ever lived (Through Graphs)
  6. Please Confirm You Are Not a Robot (Humor)
  7. Attrition Warfare: When Even Winners Lose
  8. Indescribable you : Can novelists or psychologists better capture the strange multitude of realities in every human self?
  9. How big is the manual for an aircraft carrier?
  10. Quantified self – Tracking with a form
  11. The taxi or the cruise ship? (Seth)
  12. The Top Of My Todo List – A Paul Graham Essay
  13. The Dark Art of Questioning Everything
  14. How Two Brothers Turned Seven Lines of Code Into a $9.2 Billion Startup
  15. Dear 8 year-old Teresa (Letter)

Reading List for the Week ending August 04, 2017

  1. The Evolution of Trust (Interactive)
  2. The Case for Cursing
  3. Targeting Meritocracy
  4. You’ve arrived (Seth)
  5. Calibri’s Scandalous History (Origins of Fontgate)
  6. Updated Empathy Map Canvas
  7. Maps, models and canvases
  8. Parable of the Polygons (Interactive)
  9. The quitting economy : How work changed to make us all passionate quitters
  10. A Primer on Critical Mass (Mental Models)
  11. Monopoly was invented to demonstrate the evils of capitalism
  12. Why You Need Emoji (body language of the digital age)
  13. ‘I Wish You Bad Luck.’ Read Supreme Court Justice John Roberts’ Unconventional Speech to His Son’s Graduating Class
  14. War of Wages part 1 – Apples and WalMarts (from Putanumonit)
  15. I Can’t Be Your Hero, I’m Too Busy Being Super (A look into superheroes and their personalities focussed on Batman)

Reading ASSIGNMENT for the week ending July 28, 2017

It’s time to revisit – reread – recall – note –  and apply

Many regular readers have given me feedback and a common complaint I have got is that many a times they plan to read the list but end up missing out some articles, but then they get a new list and the list of such missed articles piles up.

To fight this, what they end up doing is speed reading which leads to low retention and hence lower chances of applying the learnings. Hence, this week the idea is to recollect / collate and structure the learnings from all the past lists, making a ready reference repository of the sorts

The tasks are:

  1. Read the articles that you wanted to read but didn’t read
  2. Reread the articles which have challenged your thinking the most or have added a new perspective in your thinking, if you don’t believe in rereading then read this : Are Rereadings Better Readings?
  3. Take notes in 3 bullet points for all such articles in Evernote / Google Drive so that you can access them on the go. You can also share your notes or can publish them in the comments section so that future readers can get the gist of articles through your notes

The idea is to create a community of readers who can readily use concepts / learnings and apply them to get an edge.

There are gifts for top 2 readers who contribute the notes (DEADLINE: July 28,2017)

Happy Reading!